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.XXX Pre-Registration: The Shakedown Begins

17 May

It has begun — and who, except for everyone, anticipated that it would begin like this?

And by “this,” I naturally mean with a feverish money grab into the pockets of anyone and everyone with a trademark to defend.

Talk about making decisions with a financial gun to our head! Whether you don’t want a .XXX domain because you own the “Happiest Place on Earth” or urge others to “Just Do It, or you think the idea of a .XXX sTLD is a bad one in general or just don’t want/can’t afford to pay the insane registration prices that are being bandied about — all you have to do is pay $300 – $650 per URL to make sure no one else gets to register a website with your name on it.

Seems fair, right? $300+ for… nothing. That’s got to feel extra good to the mainstream company with multiple trademarks that have nothing to do with porn. Way to improve the reputation of the adult entertainment industry, registrars.

At least it’s a one-time fee, unlike the annual renewal costs you can expect if you buy into the .XXX mythos. Depending on which of the 60 provisionally approved registrars you use (check out the links below and/or in the sidebar for more details), you could be paying anywhere between $75 and $100 per domain. Some registrars are offering bulk discounts, which seems weird given that Stuart Lawley assured the forum audience on XBiz.net that there would be no bulk prices, no discounts for non-profits, no special deals.

Ah, well. It’s the worst recession in the history of the United States. Perhaps these kind technical benefactors have relented and decided to grace their more well-heeled flock with a few vaguely noticeable bargains, after all.

Mensches, every man jack of them.

– Darklady

Dot-xxx Price Wars Begin

YNOT – On Friday, a second domain registrar revealed tentative pricing for dot-xxx domains. According to a report at DomainIncite.com, U.K.-based registrar DomainMonster will offer the adults-only domains at prices ranging from U.S. $75 to $300.

The $75 price point (actually $74.99) represents a discount off the standard price of $99.99 when an entity registers more than 25 domains at a time during the “open season” registration period, which will follow the Sunrise and Landrush phases. When entities register between 10 and 25 domains at a time, DomainMonster plans drop the price to $89.99 each, Chief Executive Officer Matt Mansell told DomainIncite.

During the Sunrise phase, meant to give trademark holders an opportunity to protect their intellectual property, dot-xxx domains may be blocked for $299.99, $289.99 or $249.99 apiece, using the same volume-based sliding scale.

For owners of non-trademarked domains in other domain spaces who wish to “grandfather” their domains in dot-xxx during Sunrise, volume-based prices will run $199.99, $179.99 and $149.99, respectively. The grandfather prices also will apply to the Landrush phase…

To read more, visit: Dot-xxx Price Wars Begin

More Links: Read ‘em and weep:

Protecting Trademarks in the New .XXX Domain Name Release

$300 to block your trademark from ‘.xxx’ – but that’s the tip of the iceberg

Up to $650 for a .xxx domain – or to keep your name off one

Trademark Owners .XXX Opt-out Fee Hovers at $300

.XXX Domain Pricing From $75

Domainmonster.com to Charge $75 and Up for .XXX Domains

 
 

Leave a Reply

 

 
  1. Ken

    May 17, 2011 at 1:19 pm

    No need to pay the ICM a $300 fee to protect your trademarks. If someone registers yourtrademark.xxx, you go after them, take their domain away from them and you let it expire.

     
    • admin

      May 17, 2011 at 6:45 pm

      Sure, you can pay $300 now or you can pay however much in legal fees it takes to defend your trademark.

      Either way, it’s money that could have been spent elsewhere, on something that actually produces revenue or contributes to your professional brand building. Or lunch, for that matter. Or pretty much anything.

       
      • Ken

        May 17, 2011 at 10:13 pm

        Do you spend money to register the .biz, .info, .dk, .de, .co.uk, .cc, .ru, .fr, .it, .co.za etc versions of your domains to protect your TM? No need to pay the ICM Registry $300 to feed their war chest so they can later use that money to lobby to make the use of .xxx domains mandatory.

        Every dollar you pay the ICM is a dollar the ICM will later be able to use against you.

         
  2. Jack

    May 17, 2011 at 2:13 pm

    Ummm…… It’s actually a little more complicated and expensive than that, Ken, but, yes, that is the obvious option. Except when ICM then resells the same domain with your mark on it to another moron and you have to repeat the process again. and again. and again……

     
 
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